BRAND CREATION & REVITALIZATION

RPF-NYC is a 25 year New York based firm comprised of five individuals with diverse executive level creative and business experience who have come together to offer clients a versatile approach to creative services.

From designing logos, packaging and websites for startups to creating ad campaigns, marketing plans and repositioning strategies for established corporations - their collective experience helps them take on projects of all sizes and in all stages of development.

Services

Brand Positioning

Creative Direction

Identity Design

Websites

Packaging

Product Design

E-Commerce 

Marketing Strategy

Media Planning 

Social Media 

Sustainable Design Consulting

Trend Forecasting

Advertising 

Copywriting 

Photography

Styling

Production Management/
Procurement/Sourcing


Looking to collaborate?

Services

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

We work across sectors including arts & culture, publishing, consumer goods, luxury, healthcare, and mission-driven organizations—partnering with both established brands and emerging ventures.

What We Do

We partner with brands at every stage—from early concept to full-scale execution—shaping ideas into considered, enduring work across physical and digital touchpoints.

We work across industries—from cultural institutions and publishers to consumer brands—bringing the same level of craft, clarity, and intention to every project.

Strategy & Positioning

Brand Positioning, Marketing Strategy, Trend Forecasting, Sustainable Design Consulting

Creative Direction & Identity

Creative Direction, Brand Identity Design, Copywriting

Design & Experience

Packaging Design, Product Design, Website Design, E-commerce Design, Environmental & Signage Design

Campaigns & Content

Advertising, Social Media, Photography, Styling

Production & Execution

Production Management, Sourcing & Procurement, Media Planning

Print & Editorial

Editorial & Catalog Design, Marketing Collateral

Work Experience


JOHNSON & JOHNSON


CAPITOL RECORDS


INDIGO BOOKS & MUSIC


JVC JAZZ FESTIVALI


JTI / JAPAN TOBACCO INT'L



BLUE NOTE RECORDS


AVEDA CORPORATION


CROZIER FINE ARTS


DUX OF SWEDEN / DUXIANA


THE FABERGE COLLECTION



WORK EXPERIENCE

JOHNSON & JOHNSON

CAPITOL RECORDS

INDIGO BOOKS & MUSIC

JVC JAZZ FESTIVALI

JTI / JAPAN TOBACCO INT'L

BLUE NOTE RECORDS

AVEDA CORPORATION

CROZIER FINE ARTS

DUX OF SWEDEN / DUXIANA

THE FABERGE COLLECTION

MOMA DESIGN STORE

PHOENIX HOUSE

NEWPORT JAZZ FESTIVAL

THE GUGGENHEIM MUSEUM

THE ANTEA GROUP

THE PRINCESS GRACE FOUNDATION

SOTHEBY'S AUCTION HOUSE

MOHAWK FINE PAPERS

THE ART DEALER'S ASSOCIATION

THE FRICK COLLECTION

PISTACHIO

OF AMERICA

PACE WILDENSTEIN

DARCY MILLER

BRENNAN CENTER FOR JUSTICE

TOYOTA COMEDY FESTIVAL

THE NAT'L ACADEMY OF DESIGN

A LA VIEILLE RUSSIE|

MOMA DESIGN STORE


Guest Services


Vendor Coordination


Guest Management


Technical Support